Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.vinyldeli.com (the “Site”). Please read this Privacy Policy carefully to understand our views and practices regarding your personal data and how we will treat it.

 

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device and interaction with the Site. This includes information about your web browser, IP address, time zone, and cookies installed on your device. As you browse the Site, we also collect information about the specific web pages or products that you view, search terms or websites that referred you to the Site, and information on how you interact with the Site. We refer to this automatically-collected data as “Device Information.”

Device Information Collection Technologies: We collect Device Information through the following technologies:

• Cookies: Data files placed on your device to uniquely identify your browser or device. For more details on cookies and how to disable them, visit All About Cookies.
• Log Files: Track actions on the Site and collect data including your IP address, browser type, Internet Service Provider (ISP), referring/exit pages, and timestamps.
• Web Beacons, Tags, and Pixels: Electronic files used to record information about your browsing activity.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain personally identifiable information such as your name, billing address, shipping address, payment details (e.g., credit card numbers), email address, and phone number. We refer to this as “Order Information.”

Personal Information: When we refer to “Personal Information” in this Privacy Policy, we are talking about both Device Information and Order Information.

 

How We Use Your Personal Information

We use the Order Information we collect generally to fulfill orders placed through the Site (including processing payments, arranging shipping, and providing invoices or order confirmations).

Specifically, we use your Order Information to:

• Communicate with you about your orders, customer service requests, and marketing communications;
• Screen orders for potential risk or fraud;
• Provide you with information or advertising about our products or services based on your preferences.

We use Device Information to:

• Help screen for potential risk and fraud (particularly via your IP address);
• Conduct targeted advertising and marketing communications (including retargeting);
• Improve and optimize the Site (e.g., to generate analytics on how users browse and interact with the Site, and evaluate the success of marketing campaigns).

 

Sharing Your Personal Information

We may share your Personal Information with third parties for the following purposes:

• Service Providers: We use third-party service providers such as Automattic for our online store (WordPress/WooCommerce). Please refer to Automattic’s privacy policy here for more details.
• Analytics: We use services like Google Analytics and Hotjar to understand how our users interact with the Site and improve user experience. Learn more about how Google uses your data here and how Hotjar handles your data here.
  • You can opt-out of Google Analytics here.
  • You can opt-out of Hotjar here.
• Legal Obligations: We may disclose your Personal Information to comply with applicable laws, respond to legal requests, or protect our rights and interests.

We do not sell or rent your Personal Information to third parties for their marketing purposes.

 

Behavioural Advertising

We may use your Personal Information to serve you targeted advertisements or marketing communications that we believe may interest you. These ads may appear on social media platforms like Facebook or Google, and are based on your online activities.

For more information on how targeted advertising works, visit the Network Advertising Initiative’s page.

You can opt out of targeted advertising using the following links:

• Facebook: Manage Facebook Ads
• Google: Manage Google Ads
• Bing: Manage Bing Ads

Additionally, you can opt-out of some advertising services by visiting the Digital Advertising Alliance’s opt-out page.

 

Do Not Track

We do not alter our data collection practices in response to Do Not Track signals from your browser.

 

Your Rights & Choices

If you are a resident of the European Union (EU) or European Economic Area (EEA), you have specific rights regarding your Personal Information under the General Data Protection Regulation (GDPR):

• Access: You have the right to request access to the personal information we hold about you.
• Correction: You can request that we update or correct any inaccuracies in your Personal Information.
• Erasure: You can request the deletion of your Personal Information in certain circumstances.
• Data Portability: You have the right to receive your data in a commonly used, machine-readable format.
• Objection to Processing: You may object to our processing of your data in certain cases.

If you would like to exercise any of these rights, please contact us at myprivacy@vinyldeli.com.

We process your data based on the following legal grounds:

• To fulfill our contract with you (e.g., processing orders and payments);
• To pursue our legitimate business interests (e.g., improving our Site and marketing).

Please note that your Personal Information may be transferred outside of the EU/EEA, including to the United States or Canada.

 

Data Retention

We retain your Order Information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. If you request deletion of your data, we will retain only the information necessary to comply with our legal obligations or resolve issues.

 

Minors

The Site is not intended for individuals under the age of 13. We do not knowingly collect Personal Information from children under 13. If we become aware that we have collected Personal Information from a child under 13, we will take steps to delete such data.

 

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. When we update the policy, we will post the new version on this page with the updated date. We encourage you to review this policy regularly for any changes.

 

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights under applicable data protection laws, please contact us at myprivacy@vinyldeli.com.